Expertise

We are Rare :: A different
kind of Marketing Agency

At Rare, we put results first, balancing strategy with creativity to generate brand energy that transforms client business performance. We use fresh thinking and insights to create ideas, campaigns and activities designed to deliver a demonstrable return on your marketing investment.

At Rare we have experience of many industries, but our experience leads to many of our clients to be drawn from two core areas:

• B2B markets, with a specialist focus on construction, renovation and home improvement, and with strong experience in channel marketing solutions.
• Public sector markets, with specialist expertise in education, travel, city plans and regeneration projects.

Business to Business

At Rare, we have a strong focus in B2B marketing with a special emphasis on construction, renovation and home improvement projects.

Many of our B2B clients are product manufacturers looking for support in a range of revenue generating activities. Distributor and installer recruitment campaigns, new product launches, integrated promotions, literature suites, websites, direct and electronic mail campaigns all feature heavily in our work.

Central to our thinking in B2B campaigns is return on investment. That is what drives our focus on results. Our strategic process creates strong insights into market landscape and client business objectives, and in turn leads us to a set of campaign activities that help move the client towards their goals.

To be Rare is never to settle for ordinary

We have delivered extraordinary work and outstanding results in many sectors including: plumbing, under floor heating, waste and drainage, insulation solutions, energy efficient window glass, DIY safety equipment, machine tools, construction blades and drills, power managment solutions, lighting, floor coverings, garden decking and fencing, caravan verandas and sundecks, window profiles, office products, software, financial management services, animal care products, retailing, food service, food and beverage packaging.

Public Sector

As public sector marketing specialists we have considerable experience working with clients in areas such as education, city planning, health, transport and business support. Our dedicated team has established a reputation for delivering a range of services including branding, creative design, marketing strategy, websites and digital projects.

We fully understand the importance of delivering best value, highly creative design solutions, especially at a time when public sector budgets are under intense pressure. By working closely with our clients, and developing a complete understanding of their requirements, we are able to efficiently deliver this.

Integrated Campaigns :: Advertising :: Direct Mail :: Literature Design :: Corporate Identity :: Web :: Database Design/Management :: PR

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Aizlewood's Mill, Nursery Street, Sheffield, South Yorkshire, S3 8GG